Indian Talent, Global Content
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Indian Talent, Global Content |
September 2008: What's in the breeze |
Chillibreeze in the News
Source: Hindu Business Line, November 2007 Employees are offered incentives to follow green principles. Chillibreeze employees work in virtual space, doing away with the need to commute to office or use paper. Deepti Belliappa Ganapathy “Let every individual and institution now think and act as a responsible trustee of Earth, seeking choices in ecology, economics and ethics that will provide a sustainable future, eliminate pollution, poverty and violence, awaken the wonder of life and foster peaceful progress in the human adventure.” — John McConnell, founder of International Earth Day In an era of knowledge economies, new definitions of corporate governance have emerged. With the rising importance of sustainable development and the impact of ‘social responsibility’ on the image of an organisation, new-generation leaders and entrepreneurs appear keen to turn ‘green’ with responsibility. The planting of trees, use of solar energy, rainwater harvesting, eco buildings and so on are part of this ‘Be green’ movement, helping companies sustain commercial success without compromising on ethical values, people and the environment. Companies like American Express, AT&T, DuPont, Ford, General Motors, Johnson & Johnson, and Levi Strauss have been getting their green act together for over a decade now. These acts may be perceived by some as vested business interests or marketing exercises, however environmentalists are giving them the green thumbs-up. Equally encouraging is the advent of events such as the Green Technology World Conference to guide all-size organisations in embracing green initiatives. In India, industry bodies and associations such as FICCI are in the process of compiling a report titled ‘Green Companies of India: Corporate Contribution to Sustainable Development’. Chillibreeze, a content and design service provider in India, has announced the launch of the ‘Greenest Company Challenge’, a movement to enthuse companies to go green. One of the first steps is generating awareness within the organisation. Employees are offered incentives to follow green principles. IT majors such as Infosys Technologies encourage employees to use car pools, thereby contributing their bit to reduce traffic congestion and carbon emissions. Chillibreeze employees work in virtual space, saving on fuel consumption needed to commute and the need for paper. Most of its employees and writers operate from home or base locations around the world. At its design division in Shillong, the company has advised employees to cycle to work to help reduce emissions. Even a large giant such as Rupert Murdoch’s News Corp is aiming to turn carbon neutral and offsetting carbon emissions using wind turbines in India. NBC Universal has taken the initiative to educate viewers on the need for individuals to cut down on harmful emissions. Today, the trend is towards using resources effectively. The steps include: recycling biodegradable waste, use of natural gas as boiler fuel, use of recyclable packaging, use of biomass and solar radiation as sources of renewable energy, water recycling, rainwater harvesting, generating electricity from hydroelectric plants, air-conditioning through earth-air tunnels as well as tree planting. Companies such as Johnson & Johnson India Ltd, Chillibreeze, BHEL, BPCL, LG Electronics, IBM, Punjab National Bank, as well as key players in the hospitality industry are patrons of these methodologies. Corporate giants are also collaborating with NGOs to promote the ‘be green’ message. US Technology (Kerala) donated as many as 2,007 saplings to the Kerala Department of Forests, and planted trees at the Thiruvananthapuram Technopark, where the company is located. Chillibreeze is also geared towards the development of the North-East region as an IT destination. Employees have been planting Cherry, Walnut, Chestnut, Maple, Peach and Magnolia trees along public roads in Shillong. Biofuel, popularly known as renewable energy, makes a worthy contribution to the ‘be green’ movement. Auto majors such as DaimlerChrysler India, Mahindra & Mahindra, Tata Motors among others are working towards popularising the use of biodiesel on Indian roads. Hero Honda Motors Ltd has several green initiatives such as zero effluent discharge and water treatment facilities. Explaining the rationale behind Chillibreeze’s ‘Greenest Company Challenge’, Ralph Budelman, CEO, says, “We challenge other Indian companies to prove that they use lesser carbon per employee.” Through such initiatives industry can hopefully enhance India’s standing on the global Green map. How green is your company? Would you like to join 'The Green Company Movement'? Source: PRlog, September 2007 Chillibreeze Solutions Pvt Ltd, a content and design service provider based in North East India, announces the Chillibreeze ‘Greenest company challenge’. Chillibreeze envisions being amongst the most environmentally friendly companies and challenges other companies to prove they use lesser carbon per employee. Chillibreeze hopes this challenge flags off the beginning of a ‘Green company movement’. The company looks forward to setting a ‘Be green’ example for the community and invites other companies to share their vision and encourage energy conservation by creating awareness. This is one of the many activities Chillibreeze has undertaken to drive social entrepreneurship through three core values - sustainability, innovation and communication. The company will soon be launching a social entrepreneurship website that showcases success stories in India. Speaking about the ‘Greenest company challenge’, Ralph Budelman, CEO of Chillibreeze says, “We understand that our challenge is open to debate. Chillibreeze welcomes views and opinions of other interested companies seeking to explore their contribution to the ‘Be green movement’. Social responsibility and social projects have occupied a top priority in our company’s agenda.” The ‘Greenest company challenge’ evolved based on a combination of several unusual factors that come together to make Chillibreeze a green company. Some of the green initiatives at the company include the following:
Ralph adds, “Chillibreeze, in its own small way, is trying to add value to the globe by using limited carbon. We could build momentum in this effort by collaborating with government agencies and other non-profit organizations. We envisage an environmental role to implement plans, create consistent policies, perform regular audits and measure progress. “Our dream is to create a showplace campus that promotes social entrepreneurship, alternate green designs and other environment-friendly technologies.” How big is your company’s carbon footprint? Are you ready for the Chillibreeze challenge? Home Work Source: Deccan Herald
Chillibreeze is an organisation that offers content and design services to its clients. It has a network of highly qualified writers who are chosen after an elaborate screening process. These writers work from home and are allowed to choose projects that interest them. Dr Nishi Vishwanathan, a doctor turned writer says that she was one of the first employees of Chillibreeze. She says that the flexibility and freedom that her job offers has made her stay with it. However as Shivani Mohan, another writer with Chillibreeze points out, what makes it special is that, “here is a website for writers that actually pays!” Freelance writers appear to have a lot of choices online. There are several websites that offer ‘exciting’ work at home offers to the freelancers registered with them. However, it is difficult to determine how many of these are genuine. Some websites promise that you can make up to USD 200 a week, just working from home. Registration to these sites is usually free. Once you register, you are regularly updated about the various projects that match your qualifications and requirements. The catch however is that to apply for these projects, you have to pay a subscription fee. Directfreelance.com is one such online database of freelancers. While registration is free here, a freelancer has to pay $79 annually to be able to apply for projects. Nivedita R, a school teacher says she was tempted by the number of interesting projects that were available on the website Gofreelance.com. She decided to subscribe to the 7 day trail offer for $2.97. “I thought it was worth taking a chance for about Rs.150”, she says. During the trial period, she applied for several projects but did not get any response. The website, she says asked members not to get disappointed if they did not receive responses immediately as some clients took time to get back. After a week she decided to pay up the monthly subscription of $29.97. When there was no response during that one month period, Nivedita decided to unsubscribe. “I cannot say there was a scam there. But you never know. Paying about $ 30 a month is too expensive. So I decided to quit”, she says. Manjula, a New Jersey based freelancer says that she has had both good and bad experiences with writing online. After an online search she expressed interest in writing academic papers for websites like Academia- research.com and Premium Writing.com. She got responses from both websites. “They wanted me to take a test. Once that was done, Premium Writers even had an elaborate training package on how to use their website” she says. In websites like Academia-research and Premium Writers one finds students from the USA, UK, Australia and Canada outsourcing their homework, assignments and sometimes even their Masters Thesis. As Manjula says, writing for these websites can be a learning experience and one gets to learn about various subjects. The issue once again is payment. With Academiaresearch, she says there has been no problem at all.
Websites like Chillibreeze and Academia-research provide a platform for freelancers and offer them a fair pay. In the case of both these organisations the pay is predetermined by them. Among the writers who express interest in the project, the administration assigns it to the one they feel is best qualified. There is tremendous scope for freelancers seeking to work from home. The real challenge is to find an organisation that satisfies your professional dreams and pays you for the work you do. Yahoo News June 2007
Talented Indian artists using powerful graphic software can now create amazing face models and other illustrations. (PRWEB) June 6, 2007 -- Chillibreeze, an Indian content and design services provider, is launching a brand new website showcasing its graphic division. Muezart.com intends to provide architecture illustrations, face modeling, caricatures drawing and photo to painting services to international customers. Armed with state of the art software combined with the latest hardware, the Muezart team is equipped to combine talent and technology. The combined use of Maxon Cinema 4D and Photoshop in the hands of artists delivers stunning results. Chillibreeze, launched in June 2004, caters to the demands of a global clientele. While the content division works virtually, the design team works out of a more conventional office in Shillong, India. The talented artists of the design division of Chillibreeze are young and energetic, with a variety of experience in graphic design. Muezart.com represents a new direction to serve the artist needs of a niche market. Times of India June 2007 (Times news network) "Our life here is fantastic. We also enjoy the family values that are so strong in India. Since we are far from home, we enjoy the interaction with other family members, especially the attention and interaction Indian adults and teenagers give to children. This multi-generational interaction is very healthy and good exposure for our daughter as she learns to communicate with people." Joanna’s experience best explains why the expat population is swelling in the city with each passing year. It was 9,000 in 2003 and has grown to around 16,000 this year. Rediff August 2006 (PTI) August 2006 -- Outsourcing till now has been synonymous with call centre and technology jobs. But it is journalism now which is fast catching the fancy of offshorers. Outsourcing of press release, writing, editing and designing newsletters is the new area opening up and from freelancers to big media companies, everyone wants to grab the opportunity. "At the moment, we are just seeing the start of this market area. However, as the outsourcing model matures in the media segment, there will be more of this. This approach has already been proven in the financial services sector, where a significant amount of research and report generation is being done in India," says Kevin R English, senior vice president, Media & Entertainment, Satyam Computer Services. Chillibreeze, a content service provider says it is already writing company profiles for British clients, generating business content for a newsletter targeted at CEOs, enhancing Power Point presentations for an American consulting firm, writing, fine tuning and reviewing medical research papers for US-based scientists and creating a series of health news and tips articles for a Canadian client. It is also developing content for a book on religion for an American client and developing/editing content for a Technical Book, it says on its website. "American, Australian and British media companies seem to be the first to explore this market area. They are already adopting an off-shore outsourcing model, and the English language affinity makes India a natural location for these types of services," he says, noting "already we have seen clients move up the business chain from application support to content management, and are beginning to express an interest in exploring editorial support" Agrees Rosemary George, of Bangalore-based Flatworldsolutions, "most of the work we are doing is for American and British clients and which deals with press release writing, making newsletters and article submissions." "Indian writers are well informed and able to write on many subjects. Indians excel in scientific, medical, technical and cultural writing," it says on its website. As of today, these foreign media houses come to know of Indian companies through search engines and content on the Internet. There is no other marketing being done as not many people know about it, says George. However, over the next several years, this will become a focus area for media companies, particularly those that aggregate and disseminate large amounts of information," says English noting as demand for this type of service grows, specialised groups within companies will come up. ____________________________________________________________ Yahoo news August 2006 (PRWEB) August 6, 2006 -- The official sale of its first eBook has helped Chillibreeze, a fast-growing content service provider, scale new heights in the virtual publishing arena. With plans to launch and sell relevant and informative eBooks, Chillibreeze may well change the face of the publishing business as we know it. Chillibreeze has been offering a few books and white papers for download on their website, all of which were received with great enthusiasm. Their first venture was a compilation of the best Journalism and Mass Communications colleges in India, a list that has touched the lives and helped the future of numerous undergrads hoping to make a career in these fields. In July 2006, Chillibreeze released a white paper on the “Retail Scene in India” a 20-pager that tracks the happening sector; with an eye always open to capture trends and milestones. Products in the offing include white papers and a retail newsletter. A white paper on the "Growth of Malls in India" adds further insights to this topic. “Get that Grant” a comprehensive guide for biomedical researchers tells scientists how they should go about creating their grant application - it also tells them how they should not! Their latest addition to this growing arsenal of information is “Bangalore: An Expat Survival Guide.” It began with an article about being an expatriate mom in Bangalore, which sparked off a deluge of e-mailed questions about survival in this happening Indian city. Structured to address the specific requirements of expats and NRIs who are moving or have already landed in Bangalore, Chillibreeze has taken care to cover a wide range of subjects and answer as many questions as possible. What made it an instant success – the book sold its first copy within 16 hours of being uploaded to the website – are the real life experiences and advice from expats and NRIs who have lived in and loved Bangalore. Chillibreeze plans to come up with similar guides about India’s popular cities. A case study about the beginning and growth of this futuristic, innovative company is available for free download on the company’s website at www.chillibreeze.com. Launched in June 2004, Chillibreeze is a content and design service provider catering to the needs of a global clientele. The company has been steadily growing as it continues to support a large and varied number of clients from around the world in completing their content and design needs. It’s steadfast focus on ethics, conscientious pursuit of quality and a tireless dedication to ensuring all deliverables match and go beyond client expectations has created a buzz among companies interested in and using outsourcing to meet their burgeoning needs. Chillibreeze’s core group, consisting of five creative, enthusiastic and passionate individuals is constantly evolving new ideas and the ePublishing department is their latest brainchild. The company plans to help new writers publicize their interesting, socially relevant book ideas. ____________________________________________________________ Home is Where the Money is by Meera Vankipuram _____________________________________________________________ Homing In by Ritusmita Biswas Says Ralph, managing director of Stylus Systems Pvt. Ltd, “When we started a new company called Chillibreeze a few months ago we told our first employee that she could work from home and come in to the office if she wished but she eventually never came to the office to work. And for that matter she did not do much work from home either so our first attempt was a big failure. This girl was young (fresher) and could not handle the freedom. Click here to contact us.
>> Read more articles written by our chillibreeze staff and writers network:1. Chillibreeze Top Rated Articles
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Developing content for a new women's portal - delivering 400 articles per month 
“I like the informal structure and the content of the projects I have been doing is terrific. The pay is pretty good, and I get to set my own hours and work out of home — a near perfect scenario!” says Padmaja Narsipur, a 34 year freelance writer/editor with Chillibreeze. 
Depending on the work completed, they make the payments twice a month. “Even if you write a paper that’s worth just $10, the money is sent to you promptly” says Manjula. The other website stated that they would make payments once the writer had completed some $300 worth of work. However Manjula says after she had written for about $70 or $80, she received no communication from them. Like Nivedita, Manjula is not sure whether the website is a fraudulent one. But she feels they should have informed her if they had any problems with her work. Although there are several new opportunities for freelance writers, it remains a big challenge to stayin the business and quote the right price for the work you do. 
